Wednesday, July 02, 2003

* June cable ratings (prime-time): Fox News Channel, 1.4 million viewers; CNN, 763,000 viewers; MSNBC, 257,000 viewers. It was FNC's 18th consecutive month as cable's #1 news channel - Reuters

Also, we've come a long way from the Super Doppler 4000....

But maybe this is a step back in the right direction - CNN have announced that Headline News will turn off its ticker and various on-screen graphics for an hour at 9pm.

Let's face it - given the figures above, they need to try something.

See also 'Graphic Packaging Hinders Understanding' by Deborah Potter and Tom Grimes at NewsLab (no direct link to the piece- scroll down on their home page to find the article); on research showing that :

"...participants who watched the original format remembered significantly fewer facts about the stories than participants who watched the manipulated version that eliminated the layers of graphics. This held true even when the participants were specifically told what to focus on"

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